E.W. Scripps Co. today announced it plans to buy Newsy, a Columbia, Mo.-based video news service that started five years ago. The $35 million sale is scheduled to close Jan. 1.
Rich Boehne, Scripps chairman, president and CEO, said in a company press release that Newsy’s operations were built for a digital audience, which dovetails with Scripps’ own plans:
“This acquisition fits our digital strategy to run a national news brand that both enhances our local content offerings and gives us more access to the fast-growing digital news audiences and revenues on national platforms,” Boehne said.
Newsy’s 35 full-time employees along with its part-time employees will continue to operate from Columbia, the company said.