The key to telling stories in the digital age is remembering that the news cycle is propelled by two tempos that each require different strategies, veteran news designer Mario Garcia explained at TEDxPoynterInstitute Tuesday.
The tempos, which Garcia calls “24/7″ and “curation,” are different from one another, but every news organization has to pay attention to both to fully serve its audience, Garcia said. He shared some tips, gleaned from four decades of design consulting with 700 news organizations, on how to manage the two storytelling modes. Here are some highlights:
1. Don’t rehash the background of the story