In early December, Ohio University’s Scripps College of Communication will launch its second annual Scripps Innovation Challenge, with students competing to solve innovation problems posed by media companies. More than 90 students took part in last year’s contest, conceived with input from ONA members. They chose from among 20 industry innovation “challenges” and competed to provide the best solutions.
The contest is one of the most lucrative of its kind. Last year’s $20,000 prize total has been increased to $25,000. This site, with a short video, explains the competition: http://www.ohio.edu/scrippscollege/innovationchallenge/index.cfm
ONA members are once again encouraged to submit innovation challenges. They can be anything from how to monetize your Twitter followers to creating an app that grows your millennial audience. You might seek a plan for using social media to sell tickets to live events co-sponsored with advertisers. Or you might be looking for ways to produce revenue by live-sreaming high school sports to mobile devices. It costs you nothing. And you’ll have free access to all of the finalists’ solutions once winners are announced next April.
Complete guidelines for submission are available here.
If you have an innovation “challenge,” please submit it no later than Friday, Nov. 1, to Andy Alexander, a Visiting Professional at Ohio University’s E.W. School of Journalism, who is coordinating the competition. His email address is firstname.lastname@example.org.