Evening reception has long been a favorite event in the agenda from our annual gathering. It’s a chance to relax, enjoy some great appetizers and have a few cocktails with industry friends you may not see except for once a year at convention.
Was 2019 a year of transition? A year of disappointing revenue, more personnel cuts, more changes? Are you worn out and just want to retreat into what remains of your safe space and say…. “ I don’t feel like going to convention this year. We shouldn’t spend the money. I have no time”.
Introducing the Ohio Capital Journal, a new state government digital news outlet focused on how policy is impacting the people of Ohio. Find us at OhioCapitalJournal.com, on Twitter @OhioCapJournal and on Facebook at www.facebook.com/ohiocapitaljournal.
At Thanksgiving, I wanted to take a moment to tell all of you hard working news media people – Thank You.
We all have longtime customers that unfortunately get taken for granted. All of the love is showered on the new advertiser or new prospect we are trying to woo into the paper, on our websites or get to subscribe. We all experience this as consumers too.
More than half of our country’s states protect people who are engaging in their First Amendment right of Freedom of Speech from becoming targets of meritless lawsuits. Our democracy depends on encouraging public dialogue about community issues. Citizens should be allowed to show up at a local government meeting and express their opinions about social and business issues and their government without retribution. Our democracy also depends on journalists being able to witness that dialogue and report it to their audience.
Today is Walt Dozier’s 20th anniversary with AdOhio, the advertising affiliate of the Ohio News Media Association.
I’d like to thank everyone who took time out of their busy schedules to participate in some of the Foundation’s recent training events. While training is an expense and it is time away from usual duties, I’ve always held the theory that if I or the person I sent to training could depart the session having learned at least one thing that will make or save money at least equal to the cost of participating – it is money and time well invested.
Is there someone on your team who, with a little investment in their development, could be a difference maker at your paper? If your paper had snappier headlines and cleaner, more eye-catching layouts, would you sell a few more on the newsstand? Could your advertising person easily recoup the few dollars in mileage and the registration fee if they sold just one more ad next month?