The Associated Press will add 20-30 new reporters as part of an initiative to beef up its statehouse coverage and state bureaus, Gary Pruitt, the AP’s president and CEO, told attendees of the Newspaper Association of America’s mediaXchange here on Tuesday.
Some of those new reporting positions were filled at the end of 2013, while the rest will be added this year, Paul Colford, AP’s director of media relations, noted by email.
Pruitt also pledged more alignment of state government reporting with its members, part of a slate of improvements he promised to members of the cooperative.
Those improvements include more flexibility and options in purchasing AP content. He says members can now purchase an intermediate pricing tier or buy content in topical blocks such as sports.
“You as members can decide what works for you,” Pruitt says. “You can dial up or dial down.”