The Akron Beacon Journal won’t toast its 175th anniversary this year with champagne. Instead, it will raise a glass of Akron-made beer. The newspaper has teamed up with Thirsty Dog Brewing Co. to create Beacon Brown 175, a nut brown ale. The Beacon Journal won’t hog all of this special beer to itself.
Beacon Brown 175 will be sold on draft and in bottles at Acme Fresh Markets, West Point Market and other beer retailers throughout Ohio starting over the Labor Day weekend. “You really can’t celebrate your 175th anniversary without hoisting a beverage, so we partnered with Thirsty Dog, one of the most celebrated locally owned businesses around,” Beacon Journal Publisher Mark Cohen said.
He noted that the packaging will feature historic Beacon Journal photos and a timeline chronicling the newspaper’s history, which includes four Pulitzer Prizes. The beer label (shown above) also features Browser, the Beacon Journal dog mascot. Ironically, Thirsty Dog likes to name its beers after dogs and use photos of dogs on its labels. The beer will be 4.4 percent alcohol by volume (ABV). For comparison, Budweiser is 5 percent ABV. What will it taste like? Ink? Newsprint? Too liberal? Too conservative?
“We’ll find out when it’s done,” Thirsty Dog director of brewing operations Tim Rastetter said last week as the beer was being brewed. “What we expect it to taste like is a nice, easy drinking session beer.”